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Label Review Training: Module 3: Special Issues, Page 41

Section 8: How should I review labeling claims?

Learning Activity

Does the following label make any false or misleading claims? Review the label, then click “Answer” to reveal the correct response.

pure earth

  • Answer

    “The Safe & Natural Way to Sanitize & Clean” is an unacceptable claim. “Naturally” (under the product name) is also unacceptable. EPA policy does not permit the use of the terms “safe,” “natural,” or “naturally.”

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