This report presents the findings from Food: Too Good to Waste (FTGTW), a partnership of Community-based Social Marketing (CBSM) campaigns aimed at reducing wasted food from households. The report includes an analysis of seventeen FTGTW campaigns conducted in ten states from October 2012 through December 2014. The campaigns focused on assisting households to make small shifts in how they shop, prepare and store food to prevent it from being wasted.

The evaluation addresses both the effectiveness and the impact of the FTGTW campaigns. It confirms that CBSM campaigns can bring about a notable reduction in preventable food waste at the household level.

• Food: Too Good to Waste, An Evaluation Report for the Consumption Workgroup of the West Coast Climate and Materials Management Forum (PDF)(70 pp, 2 MB)